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Throw full video scripts in the bin (& what to do instead)

If you’ve ever sat down to record a video and found yourself clinging to a full script like a safety blanket, you might be holding yourself back.Our ‘2025 State of Video Marketing Report’ confirmed...

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How to nail consistent video content (when you lack inspiration)

Creating video content consistently can feel impossible, especially when ideas aren’t coming naturally. You might open your camera, stare at a blank screen, and wonder how anyone ever manages to stay...

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Stories: The secret ingredient in every successful video

Most advice about making videos talks about structure: Keep it short, give three tips, stick to a list. Structure matters, but it’s not what makes someone stop scrolling, lean in, and actually feel...

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How to keep ideas for your video content flowing

Creating video content consistently is one of the biggest headaches for small businesses. You understand its value for generating leads and sales, but coming up with ideas is a whole other story.If...

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How to beat the cringe when shooting business video content

Let’s be real, recording yourself on video can feel awkward, stressful, or even a little terrifying.But we know that video is one of the fastest ways to connect with your audience, grow your business,...

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How Our Epic 6-Step Video Content Marketing Strategy Helps You

Let’s be honest… trying to make video content work can feel like a full-time job. And even when you’re doing all the things, you’re not seeing the leads and sales you want.No amount of jumping on...

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Why Does Video Content Take So Long? (And How to Speed it up)

If you’ve ever sat down to ‘film a quick video’ and looked up three hours later surrounded by half-written scripts, bad takes, and cold coffee – you’re not alone.Video content feels like it should be...

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Framework for aligning video content with your marketing objectives

You already know the power of video – it’s no surprise that 91% of participants in our 2025 Video Content Survey said that a video had influenced a buying decision.If you’re already showing up on...

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Top video content trends for 2026

Video isn’t just a marketing ‘nice-to-have’. It’s where your audience is hanging out, scrolling, and making decisions. And yet, shockingly, half of businesses aren’t using video properly right...

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How to set the right goals for your video marketing

Thinking of creating video content, but you’re not sure what you actually want it to do for your business?You’re not alone. Video is one of the most effective tools for influencing buying decisions –...

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What’s Really Stopping You From Creating Video Content? (And How to Fix It)

Let’s be honest, creating video content sounds great in theory. But when it comes to actually doing it? That’s where most people get stuck. Maybe you feel awkward on camera, can’t think of what to...

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5 Elements of Successful Video Content Marketing

Video content marketing isn’t about going viral. It’s about being strategic, building trust, and consistently showing up in a way that moves people to action. No gimmicks. No jargon. Just a structure...

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5 biggest mistakes in video content (and how to avoid them)

Creating video content is one of the most powerful ways to market your business. Our 2025 State of Video Marketing Research Report discovered that:99% of people had watched a video on social media or...

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How to shoot video content without sounding like a robot

New data from our recent State of Video Marketing Report 2025 reveals something we’ve long suspected: most people don’t script every word when they create video content. And that’s great...

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Video content marketing: Proof that prolific beats perfect

Ask any business owner about video marketing, and you’ll likely hear the same hesitation:“I know I should be doing more video content, but I don’t have time, the tech, or the confidence to get it...

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411 Business Owners Reveal The State of Video Marketing in 2025

At Jammy Digital, we know the true power of video marketing.We’ve seen, over and over again, that when you create consistent, high-quality video content, leads and sales follow. But despite video’s...

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How a Video-First Approach Fast-Tracks Your Marketing Strategy

Marketing is exhausting.There. We said it. Because we know it!You’re told to show up everywhere: LinkedIn, Instagram, YouTube, your blog, and email. And if you’re like most business owners, you’re...

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How to Use “Repelling Content” to Attract Your Dream Clients (and Keep the...

If you’ve ever had a nightmare client, the kind that drained your time, energy, and even your sleep, you’re not alone. In fact, in our survey of small business owners, 70% said they lost sleep in the...

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How Our Rudest Prospect Became Our Best Client  (And What It Taught Us About...

We’ve all been there! A potential client email that immediately sets off alarm bells: abrupt tone, no regard for your process, and demands without so much as a ‘please.’The internet is full of advice...

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The Ultimate Playbook: 9 Content Rules to Own Your Niche

If you’ve been following us for a while, you’ll know we’re all about chasing fortune, not fame; it’s in my LinkedIn bio for a reason. We’ve seen firsthand how becoming a recognised thought leader can...

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