The Best B2B Content Marketing Agencies in the UK

If you’re looking to hire someone to help with your content marketing, then it’s likely you want the best B2B content marketing agency out there.  

And while we’d love it if that were us, we know that won’t always be the case. Our focus is on content strategy, blog, video and social media content.

We take a ‘search first’ approach – that is, we create content for your channels that gain traffic through people searching (such as your blog, video, or podcast) and THEN repurpose it for social media. 

So, in this blog, we’re going to be exploring the best B2B content marketing agencies in the UK, to help you find the best fit for your business.

Ps. We aren’t going to be included in this list of best of. We do think we are pretty amazing, but this list is all about who to work with if it’s NOT us. There are loads of brilliant agencies in the UK, and this is dedicated to them. 

You may have seen lists like this before. They name a whole raft of companies, and only give you limited info. You get the feeling that the writers of said articles don’t even know the companies they are talking about. 

This is different. We genuinely know these companies, and we go into detail about what they’re all about. 

This article is designed to deliver you the best customer service by telling you who we genuinely are if we’re not the right fit for you.

First, what is a B2B content marketing agency? 

First, let’s recap content marketing so that we can dive into content marketing agencies, and what they are. 

It’s all about driving organic traffic to your business via content and using the content to nurture and convert visitors into paying customers.

Not every business will have the resources, talent, or budget to create the content necessary to drive their business forward – and that’s where content marketing agencies come in. They will help you to deliver the strategy, content, and distribution required.

What are b2b content marketing agencies also known as? 

You might not be familiar with the term content marketing agency. And that might be because it’s known by a few different names, including:

• Creative agency
• Video marketing agency
• Social media marketing agency
• Content writing agency
• Content strategy agency

There are loads of different elements required to create a successful content marketing strategy. Some agencies will focus on one specific component, while others offer multiple services. 

We’ve included a mixture of different agencies in our list, but ultimately, they are all involved in the strategy or creation of content marketing. So, from this point onward, we’ll be referring to them as content marketing agencies.

• Related content: SEO content writer vs Facebook ads: which is best for your business?

Who are the best b2b content marketing agencies in the UK? 

Before we get “Bob” (nothing against anyone called Bob) leaving a comment telling us that we can’t possibly know who the best agencies are in the UK – let’s talk about this. 

No, we haven’t extensively audited every single content writing agency in the UK. There are hundreds (if not thousands) of agencies, so that would likely take us a lifetime that we would rather spend doing more fun things (like eating and reading).

However, we are experts in this industry and know what it takes to create excellent content that drives leads, and sales. So, we feel that we are pretty well qualified to make a judgement on “the best” agencies in the industry. You might disagree, which is fine, but this is a list of the agencies that meet our criteria for the best. 

So, without further ado, let’s get into the best B2B content marketing agencies in the UK.

P.S. We have listed these companies in alphabetical order, so there are no playing favourites. 

1. Content 10X 

We know better than most that hitting the publish button on your content is only the beginning. Yes, letting your content live on your website will drive traffic. But why not make the most of all your hard work, and amplify your message by repurposing?

This is exactly where Content 10X comes in – they help you take your videos, podcasts, and talks and turn them into additional content (including blogs, social, graphics, and podcasts).

By repurposing your existing content, their goal is to help you effectively distribute it across multiple channels to help you connect with more people, in more places, and in less time. 

What services does this B2B content marketing agency offer?

Content 10x has a few different repurposing services depending on what your core content pillar is, including:

• Linkedin 10X
• Podcast 10X
• Video 10X
• Talk 10X

Remember, all of these services are based on repurposing. They are not creating original content from scratch, but rather taking existing content and repackaging it into different formats. 

Team Size: 

12 team members 

Who is it for? 

Content 10X specialises in B2B and primarily works with tech and professional services companies. 

Where can I find out more?

You can find out more about the Content 10X services here. 

2. Knowlton 

Did you know that consumer watch time on videos has more than doubled between 2018 and 2022?

So it’s no surprise that family-run agency, Knowlton, focuses on helping businesses develop creative video strategies built for social media platforms. 

And while this may sound like a bundle of fun, they are dedicated to creating measurable results via video that help grow your business. 

What services does this B2B content marketing agency offer?

Although they focus on social-first video, there are a few different elements that help deliver this service including: 

• Strategy Development. 
• Video production
• Social Media Marketing

Team Size: 

14 team members. 

Who is it for? 

Knowlton has an amazingly impressive brand repertoire boasting some huge names, including FIFA, Nestle, and Eurotunnel (to name a few). They also cater to a B2B market too. 

Where can I find out more?

You can find out more about the amazing team behind Knowlton and what services they offer here. 

3. Louise Brogan 

LinkedIn is where it’s at! Louise and her team are experts at LinkedIn marketing for B2B businesses.

Louise and her team do it all, from LinkedIn ghostwriting and graphic design to video marketing and even replying to comments.

Louise also has an amazing YouTube channel where she gives plenty of hints and tips on using LinkedIn.

What services does this B2B content marketing agency offer?

Although they focus on social-first video, there are a few different elements that help deliver this service including: 

• LinkedIn ghostwriting
• LinkedIn management
• Video marketing 
• Consultancy

Team Size: 

4 team members 

Who is it for? 

B2B companies who want to get better results from LinkedIn.

Where can I find out more?

You can find out more about Louise and what services she offers here.

4. Made Brave

You might think of branding and content marketing as two separate entities. However, your content marketing should be a part of your wider branding strategy, and Made Brave are certainly experts when it comes to branding. 

Their core focus is on helping you create a strong brand identity, using a mix of strategic thinking and creativity to deliver real business results. This will help you form the basis for delivering a wider content strategy. 

What services does this B2B content marketing agency offer?

Made Brave services primarily focus on branding, and include:

• Brand positioning
• Brand culture
• Brand identity
• Market research
• Film & animation production
• Creative PR

If you are struggling to set yourself apart from the competition and communicate a strong brand identity then their services will be vital for you.

Team Size: 

39 team members 

Who is it for? 

Made Brave also has an extremely impressive brand list, including Google, Doritos, and BBC. They are looking to work with any brand looking to “find their brave”.

Where can I find out more?

You can find out more about the services that Made Brave offers here. 

5. Rin Hamburg & Co. 

As a business owner, writing content can seem like a never-ending task, but if this isn’t your thing, then it can seem overwhelming.

Rin and her team specialise in helping you find the right words in whatever form that takes. 

Their agency is built around the idea that everyone needs words to run their business. So they run a fully copywriting agency that helps businesses create targeted and effective copy that drives results. 

What services does this B2B content marketing agency offer?

Rin Hamburgh & Co, help with all the “wordy” bits for your business, offering consultancy and “done for you” services:

• Brand voice guidelines
• Content strategy
• Website copy
• Blogging
• Whitepapers
• Case studies

So whether you need ongoing blogs, website copy, or a sales brochure written – they can help.

Team Size: 

6 team members 

Who is it for? 

People who are struggling to communicate what they do. Ideal for business leaders, marketing managers, and creative agencies.

Where can I find out more?

You can find out more about the Rin Hamburgh & Co. services here. 

Which b2b content marketing agency is right for your business?

So, yes! We might not be the right fit for you, and if that’s the case, then there are plenty of other amazing agencies out there that can help you. 

Our specialism lies in content strategy, blogging, video and social media management – focusing on content operations and how to get the most out of your content. 

If you’d like to know more, just get in touch with us here. 

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